The Tzu Chi Mission of Culture plays an important role in spreading Buddhist culture. Everything from radio, audiotapes, publications and TV broadcasting to the Internet is fully utilized. We hope that through these media, people can learn about Buddhism and the Tzu Chi culture, and that we can help save all people from the suffering of this world.
Tzu Chi officially published the first issue of Tzu Chi Monthly magazine in July 1967. That was the first step that Master Cheng Yen took to advocate Buddhism culture. A medical scholarship was established in 1982 to encourage talented young people to move into the medical field. A radio show, "The Tzu Chi World," was first broadcast in January 1985. On August 1, 1986, the Tzu Chi Cultural Center was opened in Taipei. Six days later, the Tzu Chi General Hospital in Hualien was opened, and ground was broken for construction of the Still Thoughts Hall, the "cultural castle of the Tzu Chi spirit." Another biweekly magazine, the Tzu Chi Companion, was first published in September 1986. To give readers convenient access to Tzu Chi publications, the Tzu Chi Cultural Publishing company was established in 1990. Buddhist and Tzu Chi cultural publications and books were then delivered to bookstores and convenience stores, instead of being passed out by volunteers.
Starting from January 1991, in conjunction with the Taiwan Government Information Office and the Labor Bureau, Tzu Chi hosted the "Happy Life" series of public lectures. By January 1996, over a hundred lectures had been given. The "Tzu Chi World," a TV program, was first broadcast on the Taiwan Television cable network in February 1995. On January 1, 1996, the Buddhist Compassion Relief Tzu Chi Foundation went on the Wide World Web (http://www.tzuchi.org.tw) to spread Tzu Chi's love and culture to every corner of the world. The Tzu Chi Great Love Television station began broadcasting on January 1, 1998. On August 1 of the same year, Rhythms Magazine was first officially published. As of now, we can say that the promotion strategy of the Tzu Chi mission of culture is quite complete.
The first issue of the Tzu Chi World monthly magazine was published in Los Angeles in 1991. The Vancouver Chinese Voice radio station has broadcast eight minutes of Master Cheng Yen's Still Thoughts every Friday since 1992. These activities have helped to motivate Tzu Chi people abroad to promote the Tzu Chi mission of culture overseas.
慈濟的文化志業擔任佛教文化宣導推動角色,舉凡聲音、文字、影像到電腦網際網路的應用,無不備全。其目的是希望透過現代人所能接觸到的一切媒體,吸收學習佛教、慈濟的精神,以達到度化人間的目的。
一九六七年七月慈濟正式發行第一份刊物《慈濟月刊》,這是證嚴上人倡導文化志業的第一步。一九八二年設立「醫學獎學金」,其目的是為獎勵並培養優秀的醫學人才。一九八五年十一月,廣播節目「慈濟世界」正式開播。一九八六年八月一日成立「慈濟文化志業中心」,同月十七日在慈濟醫院開幕的同時,象徵慈濟精神文化堡壘的「靜思堂」正式動土。一九八六年九月又創刊《慈濟道侶》半月刊。為方便廣大社會讀者接觸慈濟出版品,更於一九九○年十月成立「慈濟文化出版社」,出版各類佛教及慈濟文化相關書籍,採取有別於過去贈送結緣的發行方式,透過書店、便利商店……等通路正式流通。
此外,一九九一年一月起,慈濟持續與行政院新聞局及勞委會合辦「幸福人生系列」講座,到一九九六年十一月已逾百場。一九九五年十二月,「慈濟世界」電視節目,正式在國內有線電視播映。一九九六年一月一日,正式將「慈濟慈善事業基金會」相關介紹,載入國際網際網路(http://www.tzuchi.org.tw),向全世界傳送慈濟所有訊息。一九九八年元旦,慈濟大愛電視台正式開播,同年八月一日《經典雜誌》創刊發行。如今,慈濟文化志業訊息的宣導系統,可說已經相當完備了。
一九九一年,美國慈濟月刊創刊。一九九二年,溫哥華華僑之聲電台,每週五播出八分鐘證嚴上人的靜思語。這些都帶領其餘各國慈濟人,推動各項慈濟海外文化志業。